Showing posts with label Style Wilderness. Show all posts
Showing posts with label Style Wilderness. Show all posts

Monday, 19 September 2011

Fashion Event - L'Heure du Thé (a French High Tea)

Over the weekend, L'Heure du Thé (a French High Tea) was held to raise awareness and funds for the amazing work of the National Breast Cancer Foundation. 
Surrounded by talented, inspiring and glamorous ladies!
From L to R: Leeyong from Style Wilderness, Kyra from Pybus PR,
Iolanthe from Ruby Slipper Consultants and Jessica who made her own hat!
Organised by Pybus PR and Le Style, the decadent High Tea, hosted at the beautiful Langham Hotel in Melbourne, treated guests to beautiful desserts, a live harpist and tea provided by Madame Flavour. Domain Flowers kindly donated all the beautiful floral pieces on each table and installation in the Petit Emporium.

The Petit Emporium housed a variety of pop-up stalls showcasing French-themed treasures. Amongst the stalls was beautiful jewellery from the talented Wendy from Ghost & Lola and perfume from Peony Melbourne Haute Parfumerie.

Melbourne fashion institution Madam Virtue & Co presented a beautiful installation showing a select range of stunning couture gowns from their own in-house label and private collection.

Miles Mason Training Company donated a beautiful Marianne Guedin candle luxuriously scented by wild flowers, sage and sheets of tobacco for the best-dressed guest.

Thanks to Pybus Pr, Le Style and the Langham for hosting such a wonderful afternoon!

Here are some of the beautiful pictures from the event and the stylishly dressed guests:

Entrance to the beautiful Langham Hotel
Thom from Everyone's Celebrity, stylist and vet Cecylia,
designer and one half of Madam Virtue JC,
Chian and Sarah from Sarahs Style Emporium
Check out the beautiful ladies in their cute French Maid outfits,
kindly provided by I Heart Dress Up Parties!


The stunning Madam Virtue & Co couture installation.
Here's a bit of trivia for you, the stunning black opaque paillette gown
in the middle is the prototype of the gown commissioned
and worn by Jane Menelaus (Mrs Geoffrey Rush) to the 2011 Oscars!



Kyra and JC, both decked out in Chanel accessories
Me with the amazing stylish duo from Madam Virtue Dean and JC
standing in front of their stunning couture installation

Kyra, Jessica and Iolanthe looking glamours in their
Parisienne themed outfits

Kyra's stunning Luca Luca gown is available from Paris 99 and 
her stunning vintage Chanel jewellery is available from
Parisian Street Society



Cecylia, Leeyong and Suzi looking very classy!
Check out this amazing couture gown embellished with safety pins
dipped in gold bath and hand placed
to form a beautiful architectural pattern by Madam Virtue designer JC
JC with one of the french maids!
Iolanthe with her beautiful dress
which had a pretty star print!
Suzi, my amazing photographer looking cute in her red beret!










With the amazingly talented designer of Ghost & Lola, Wendy.
You have to check out Wendy's stunning designs which
are stocked in Nordstrom in NYC and Liberty of London.
All her pieces are handmade from vintage treasures so no
two pieces are the same.
I'm wearing a beautiful swallow cuff from Wendy's collection
which will no doubt be the first of many pieces I get from
Ghost & Lola!

Thom wearing one of Wendy's beautiful feathered necklaces
as a statement accessory!


With the beautiful Lady Melbourne looking
glamourous with her Chanel accessories from the wonderful Parisian Street Society!

Check out Lady Melbourne's blog post to learn more about the wonderful treasures at the Parisian Street Society
Kyra, Thom and Dean
With Kyra, Sha from from Le Style dressed by Madam Virtue in Lanvin
and Leeyong who had the cutest Chanel brooch in the shape of a
bottle of perfume!

The beautiful Marianne Guedin candle for
best dressed from the Miles Mason Trading Company
Thom and I in front of the beautiful harpist
What I Wore
Dress: Livia Arena silk Windmill dress
(it has the most intricate detailing
on the sleeve like a windmill!)
Bag: Chanel make-up bag from Madam Virtue
Hat: Mini top hat from Diva
Accessories: I started the day with lace gloves from
the Lost & Found market and finished the
day with my new Ghost & Lola cuff! (check out the Stylus Muse
Facebook page for a close-up picture)
Shoes: Tony Bianco
Images by Stylus Muse, Suzanna Zhang and Thom Whilton

Friday, 19 August 2011

Interview - Leeyong Soo Part 2

In Part 1 Leeyong told us about, her experiences in the fashion industry. In Part 2 she tells us about some of the challenges facing designers today.

6. You started your own label Fourth Daughter which features one-off party dresses made from vintage kimono and obi material. What were the major challenges you faced starting your own label?
Making everything myself! I’m not trained in patternmaking or anything fashion related so a lot of my time went into that. As all the garments are unique, I couldn’t get them mass-produced, and was against that idea anyway as I wouldn’t have been able to afford it unless I used sweatshop labour – to which I am of course violently opposed!

7. Before starting this blog, as a consumer I was very unaware of the difficulties facing fashion designers. What thing do you think it is important for consumers to be aware of so that they can gain a greater appreciation for the work that goes into producing clothing and accessories?
All the time and materials that go into making even one item, not to mention the energy and resource! Just think about a cotton T-shirt, for example. The cotton has to be sown, grown and harvested, which takes fertiliser, water, and lots of backbreaking work – not to mention chemicals and the illnesses and poverty that accompany their use if the cotton is not being grown organically (many farmers in India suicide because they are forced into massive debt because of having to buy chemicals, or they get really sick because they don’t know how to use them properly). 

The cotton is then processed into thread, woven, cut and sewn into T-shirts, with dyeing or printing most likely taking place somewhere along the way too. That’s not even factoring in the design process – design for fit or embellishment which will differentiate it from the thousands of other T-shirts on the market. If it’s decorated somehow, where do those parts come from (beads or buttons, for example)? And then there’s also the delivery – the raw materials and the T-shirt itself probably crosses several continents before it gets to you, which of course all takes up resources. Something to think about the next time you buy a $5 T-shirt – if it’s that cheap, just consider how many people must not be getting paid properly! 

And if you’re buying something made by hand locally, just think about how much time and effort went into that too – I’ve had people say my things are too expensive but handmade items take a lot of time. If I sold them for the same price as something at Zara, I’d be paying myself $5 an hour!!! I hate to be a party pooper and I’m actually the last person you’d find paying more than $10 or so for a garment (I shop at op shops!) but we consumers have had it too cheap for too long. We’re going to have to start paying proper prices for things sooner or later!

8. You have recently been exploring the possibility of creating a fair trade range of garments. Why do you believe it is important to support fair trade and what have been the major issues you have faced trying to get a project like this off the ground?
Fair trade allows communities in developing countries to be paid a fair wage and work in fair conditions, meaning that they have adequate light and ventilation and fair work hours, among other things. The system also allows schools and other community facilities to be built, meaning that it’s not only the workers but the whole community that can benefit. My major issue is time but courage as well – I haven’t been able to look into starting a fair trade label as I’d really have to go over to a country such as India and spend a significant amount of time finding manufacturers and staff who could co-ordinate things on my behalf when I’m not there, and it’s a very big step and huge commitment.

9. You have experienced life in the fashion industry from an editorial and designer perspective. What do you believe are the major issues facing the fashion industry today?
Sustainability and ethical issues are probably the biggest ones but as I’ve gone on about them already, there is of course also the issue about new and upcoming designers – are they getting the support they need? I think so many young designers go in to uni with huge dreams, end up completing their course, and then have to work in other unrelated fields or in retail for fashion because there are only so many jobs in fashion design that actually pay.

10. What exciting projects do you have planned for the coming months?
I’ll be making more of my own clothes and accessories, as usual, and documenting them on my blog. I’m also blogging for The Clothing Exchange once a month and creating things for Peppermint. Apart from that, I’ve just started organising the fashion show for Fair@Square festival in December, and if I still have time then I’ll start looking into the fair trade label idea a bit more!

Thank you Leeyong for taking the time to share your experiences! It's great hearing from someone who's had such a varied career in the fashion industry:) 

Make sure you check out Leeyong's creative projects at her blog Style Wilderness and pick up a copy of Peppermint Magazine and check out her work!

Leeyong in a handmade Fourth Daughteroutfit with the lovely Cecylia 









Images courtesy of http://stylewilderness.blogspot.com
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